Company of the week: Volkswagen Group

What can a few dozen disgruntled customers? Five regional dealer of Volkswagen concern almost lost because of their business: Novosibirsk Transit Service »(Skoda) and Prestige Auto» (Audi), Ufa Ak Motors »(Volkswagen), Kazan" Nur-auto »(Skoda and VW) and "Avantage Euro Motors» (Skoda) of Stary Oskol (Belgorod region.) delayed the payment of PTAs passed on to customers cars. Documents withheld importer - OOO Volkswagen Group Rus (FGR) is not received from dealers money for the client machines. Courts breaks dealership agreements, requests to pay extra for cars already paid several thousand dollars, the complaint FAS. This week, the FGR for the first year, that stretch of the proceedings, formally acknowledged that there are five concerns dealers, and promised to solve all the problems in the near future. The history of relations FGR, its dealers and disgruntled customers (the degree of anger man who paid 6.78 million rubles. For two cars and not received the documents, I think, do not describe) noisy, but not unique in Russia's automobile business. And the cause of conflict is the same. Even before the crisis avtoprodavtsy in informal conversations were told that automakers need representation from Russian dealers much more than their foreign counterparts: showroom to the highest standards and most popular route, service area - always with the latest technology. Do not want to build - will not get a quota on the machine. Do not execute a sales plan - if you like Welcome to the carpet in the office. Somewhere in Spain, no one will be surprised if in the same building dealer center adjoin two Germans from the Big Three. In Russia, I see this was not necessary. And dealers risked (believing that the market will grow without stops). Borrowed and built - who is the largest area in Europe, showroom, service center who is a fantastic posts. Someone put in a short construction loans. Sales have collapsed, and the term has come to give. In other loans and mortgages are long, but creditors are intractable. With the crisis of representation became more worried for the accurate planning of sales. And dealers - a relationship with customers. Both have to thank the dozens of angry customers dealers FGR for an object lesson.